To continue the discussion we asked the team behind Aviate a few questions about business
WHAT IS YOUR FAVORITE ASPECT OF SHARING AVIATE WITH OTHERS: Though the concept is simple, the idea of the brand is deeper. Aviate is a good way to identify with your community. Everyone takes pride in where they’re from, or where they’ve been, or where they want to travel to, and the airport code identifier is what we use to help build community.
WHAT IS THE GREATEST LESSON THE COMPANY HAS LEARNED: Much of Aviate’s success in the past two years is due to our commitment to doing whatever was necessary to get the brand off the ground. However, the greatest lesson was to be sure to align ourselves with positive relationships that had our best interests.
WHAT HAS BEEN THE BIGGEST CHALLENGE: Maintaining our success and delivering more products beyond our signature hats. And true to the brand’s unofficial motto to play hard, travel often, and work even harder, Aviate doesn’t plan to rest its laurels on the success of their line of hats- no matter how many thousands more we may sell.
WHAT IS NEXT FOR AVIATE: The brand hopes to extend beyond its current collections in the southwest, northeast, northwest, and midwest. “That just puts the good pressure back on us to reinvent the wheel, reinvent our hat, and always be changing and evolving into ultimate travel brand.” Aviate plans to expand product (luggage & weekender bags) for all travel needs.
USE CODE "FOLK17" FOR 15% OFF YOUR ORDER AT:
— SHOPAVIATE.COM
— @AVIATEBRAND
PHOTOGRAPHY SHOT WITH FUJI X100F